Diamond Lane Music Group’s Bad Lucc – ‘Choices’ TODAY

Diamond Lane Music Group’s Bad Lucc premiered the music video to a brand new song titled ‘Choices’ TODAY.

The Watts, CA artist is fresh off his star-studded feature on DLMG labelmate Problem’s ‘Like Whaaat,’ one of this year’s hottest records out of the West Coast that hit both Top 40 on urban radio and spent multiple days on the BET 106 and Park Top 10 video countdown.

‘Choices,’ directed by TopShelf Junior, finds Lucc in his hometown telling musical narratives about decisions he’s made since getting his start in music penning hits for legendary rap stars.

“’I think ‘Choices’ is a great introduction to the Meet The Writer project, says Bad Lucc.  “It shows raw lyricism and gives listeners insight on why I’ve made certain moves in hip-hop. More importantly it shows another side of the Diamond Lane Music Group foundation we’re building.”